Saturday, April 21, 2012

H&M's Fashion Against Aids

Acquired immune deficiency syndrome or acquired immunodeficiency syndrome (AIDS) is a disease of the human immune system caused by the human immunodeficiency virus(HIV)The illness interferes with the immune system, making people with AIDS much more likely to get infections, including opportunistic infections and tumors that do not affect people with working immune systems. This susceptibility gets worse as the disease continues.
HIV is transmitted in many ways, such as: sexual intercourse (including oral sex and anal sex); contaminated blood transfusions and hypodermic needles; and exchange between mother and baby during pregnancy, childbirth, and breastfeeding. It can be transmitted by any contact of amucous membrane or the bloodstream with a bodily fluid that has the virus in it, such as the blood, semen, vaginal fluid, preseminal fluid, or breast milk from an infected person. (source: wikipedia)
Fashion Against AIDS (FAA) is an extremely important initiative for H&M and this year the collection comes with a new twist. FAA is a campaign designed to raise both funds and awareness, which has so far donated over 41 million Swedish Krona for Designers Against AIDS (DAA) and various other international HIV/AIDS projects.

This will be the fifth time H&M will release their Fashion Against Aids campaign.

The collection will be available in selected stores and online at on April 26. 

For availability and prices, please check with your local store. Visit for contact details. 25% of the purchase price is donated to HIV/AIDS prevention.
Join our Fashion Against AIDS 2012 campaign! Upload your best pictures at and donate $1 to HIV/AIDS prevention.

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